Emirates NBD Egypt works to expand opportunity, strengthen our community and improve the quality of life of our under-banked population by strategically investing in our social commitments.
Social investments allow us to leverage our assets and intervene in places not well served by the private financial sector. We focus our social investments in several key areas:
Enhancing youth employment – providing opportunities for youth, especially disadvantaged youth, through training, mentoring, career networks, capacity building and other efforts
Advocating for people with disabilities – by introducing universally accessible branches, enhancing employment opportunities for people with disabilities in our organization, and by launching wide-scale sensitivity training
Offering volunteering opportunities for staff – through our dedicated Exchanger Programme that provides our 2,300-strong workforce with regular volunteering opportunities with leading not-for-profits
Enhancing women’s empowerment – through employment, entrepreneurship and skills development
Improving financial literacy – to encourage astute financial decision making amongst our staff, clients and the general Egyptian community.
In 2017, we focused on launching our Exchanger Programme where we partnered with a broad range of Egypt’s leading not-for-profit organizations. Our goal here is shared value, where we not only support the vital work of not-for-profits across Egypt but also provide our staff with regular volunteering opportunities.
Now in 2018, we are focusing on launching our social investment programs related to youth employment and advocating for people with disabilities. As part of the continued roll-out of our CSR strategy, we will focus on our two remaining strategic pillars; enabling women’s empowerment and enhancing financial literacy, from mid-2018 onwards.
It is also important to note that whilst we occasionally fund a program or organization directly, we more often work with partners such as community institutions to strategically target an impact area.
Organizations with prospective projects should acquaint themselves with Emirates NBD’s programs that most closely aligns with their activities. Our social investing and program team work together to review proposals.
We are working to enhance employment opportunities for young people across Egypt, focusing specifically on the economically disadvantaged.
We have formed a partnership with Education for Employment Egypt (EFE); a leading local Non-Government Organization dedicated to supporting disadvantaged youth to gain full-time employment in Egypt’s leading private sector corporations.
We officially formed this partnership in November 2017. It focuses on directly supporting 600 unemployed, disadvantaged youth to strengthen their job readiness capacity and additionally, gain access to high-quality, formal employment opportunities. The partnership is comprised of three key elements:
Launching Emirates NBD Egypt’s dedicated Job Readiness and Placement Program
It will be completed by 200 unemployed and disadvantaged Egyptian youth in 2018, with an emphasis on post-program job placements in leading organizations like Emirates NBD Egypt in addition to our broader corporate network. We will also target Egypt’s high-growth sectors like the retail, hospitality and IT industries, as some examples.
Introducing a Careers Direction course
It will be undertaken by 400 Egyptian youth from public universities over 2018. It will include providing these students with enhanced CV writing and interviewing skills, as critical prerequisites for gaining successful entry into the formal job market.
Launching a Financial Literacy Campaign
The aim here is to enhance awareness amongst Egyptian youth about the importance of making responsible financial decisions, and critically, provide specific guidance on how to achieve this.
About Education for Employment Egypt
Education for Employment is a network of locally-run Affiliates across Egypt, Jordan, Palestine, Morocco, Tunisia, Yemen and Saudi Arabia. Registered in-country and powered by local boards and staff, these organizations train youth and link them to the world of work. With international board members and staff located in the United States, Europe, and the UAE, EFE-Global provides assistance, training, expertise and networks to support the EFE Affiliates.
Click here to view Education for Employment’s website and learn more about this organization.
We are committed to promoting the full inclusion of people with disabilities across Egypt.
To achieve this, we have partnered with Helm; a leading Egyptian organization dedicated to enhancing opportunities for people with disabilities.
Our partnership with Helm focuses on achieving the following outcomes in 2018:
Leveraging their accessibility expertise to build a network of universally accessible branches across Egypt, focusing on Cairo
Actively enhancing employment opportunities for people with disabilities within Emirates NBD and across our corporate network
Providing awareness and customer service training to achieve both of the above outcomes and through this, enable a fully inclusive culture and environment within Emirates NBD.
Helm, translating to “Dream”, is an Egyptian non-profit organization that aims to promote the full inclusion of persons with disabilities in all aspects of life, and specifically, to facilitate their employment and ensure that private and public premises are accessible to all. Helm focuses on increasing employment opportunities for people with disabilities by helping companies welcome and support individuals with disabilities as part of a diverse and productive workforce.
Click here to view HELM’s website and learn more about this organization.
Through our Exchanger Programme, we ensure Emirates NBD Egypt employees can regularly ‘exchange’ their time for social good
In addition to our social investments, we also have a fully-fledged staff volunteering initiative called the “Exchanger Programme.” It provides our 2,300-strong workforce with regular volunteering opportunities including one full day of volunteering leave every year.
The name of the programme is underpinned by our focus on ensuring Emirates NBD Egypt staff are empowered to ‘exchange’ their time for social good. It means we regularly support a broad range of the country’s leading not for profit organizations with examples including Resala, Misr El Kheir and Baheya Breast Cancer Hospital, in addition to a wide network of orphanages, special needs schools, hospitals and elderly centers.
Emirates NBD Egypt’s Exchangers Programme is derived from the same program launched across the Emirates NBD Group in the UAE. There, it has been recognized as the the Best Employee Volunteering Programme at the Gulf Sustainability Awards 2016.